Assistant News Director
Senora Scott is a native Texan and has always had a history with West Texas and agriculture. Growing up, her family raised Angus and Brangus cattle as well as Angora goats on their ranch that has been in the family for four generations.
Senora has been interested in news since she was young and always enjoyed hearing stories from family and friends.
After moving to San Angelo permanently to attend Angelo State University, Senora received her Bachelor’s Degree in Communication. Upon graduation, she began her television career at a KLST/KSAN. There, she learned how to produce newscasts, shoot video as a photographer, edit, report, and anchor. She also served as the Rodeo Correspondent.
After two and a half years at KLST/KSAN, Senora joined a different local news team as a multi-skilled journalist and reporter, quickly climbing the ranks. She was promoted to Senior Reporter then, Assistant News Director. After spending nearly six years at that station, Senora went back to her roots and joined the KSAN/KLST team as a digital journalist specializing in long-form storytelling. During that time, she also went back to Angelo State University to pursue a Master’s Degree in Communication.
Senora loves being out in the field and in the middle of the action. Her favorite topics to cover include agriculture, Western lifestyle, rodeo, crime, border issues, and finally, military and law enforcement-related stories. Some of her favorite aspects of being a reporter are the opportunities to learn something new every day and getting to meet people.
During her time in the television news business, she has traveled alone to many different states to cover a variety of stories, won multiple awards, come up with dozens of original series and segments, interviewed celebrities, and had the chance to meet some of the top leaders for the United States.
Senora also takes any opportunity to share her passion and loves giving back. Senora has spoken about journalism and the media industry to hundreds of students ranging from elementary school to the collegiate level. She has also been a keynote speaker and panelist at multiple journalism and media seminars at universities. She was also invited to be a breakout session speaker at the inaugural Human Trafficking Awareness Summitt held in San Angelo in 2022.
When Senora is not working, she enjoys being outdoors, traveling, going to the gym, taking road trips, and is always up for an adventure.